Meta Blueprint Training Workshops

Meta Blueprint Training Workshops are a series of online training webinars led by Meta experts. These sessions deep dive into specific marketing topics, teaching individuals the skills needed to run successful digital campaigns and can also help you prepare for Meta Certification.
Log in to Blueprint to enroll
To enroll in a variety of scheduled workshops and previously recorded webinars, log in to Blueprint. Once logged in, review your profile information and if needed, update your 1. first name, 2. surname, 3. work email, and 4. country.
Explore training options

Meta Certification Prep
To help improve your digital marketing campaigns and prepare for the Media Buying Professional, Media Planning Professional, Marketing Science Professional, Digital Marketing Associate or Developer Meta Certification exam(s), discover our live training workshops and previously recorded webinars.
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Training by Topic
Join expert instructors as they teach specialized marketing topics including measurement, targeting, video and creative best practices and ad policies. Explore our library of live workshops as well as previously recorded webinars.
Enroll nowUpcoming live events
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Mar 24 - 2:00 AM - EDT
The WhatsApp Business Platform for Effective Business Messaging - Mar 24 | APAC | English
Arilyn Hay -
Mar 28 - 1:00 AM - EDT
Generate Insights to Make Data-Driven Recommendations - Marketing Science - Mar 28 | APAC | English
Meko Chan -
Mar 28 - 5:00 AM - EDT
The WhatsApp Business Platform for Effective Business Messaging - March 28 | EMEA | English
Omer Ozsever -
Mar 30 - 5:00 AM - EDT
Generate high-quality leads with Meta technologies - March 30 | EMEA | English
Omer Ozsever -
Apr 4 - 1:00 AM - EDT
Introduction to Measurement Methodologies: From Business Goals to KPIs - Marketing Science - Apr 4 | APAC | English
Ashwini Bissa -
Apr 4 - 4:30 AM - EDT
Introducing Meta Advantage and simplified campaign objectives in Meta Ads Manager - April 04 | EMEA | English
Junaid Sabera -
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Apr 5 - 1:00 AM - EDT
Determine the Right Measurement Approach - Marketing Science - Apr 5 | APAC | English
Ashwini Bissa -
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Apr 5 - 4:30 AM - EDT
Shorten the Path from Discovery to Purchase - April 05 | EMEA | English
Junaid Sabera
Previously recorded sessions
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Facebook Advertising: Objectives and Budget
This lesson introduces you to Facebook advertising objectives, discusses how they align with the customer journey and explains how to choose a campaign objective based on a business goal.
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Create for a Mobile World - Creative Strategy
Learn how to create content for a mobile world by using high quality creative in your mobile marketing campaigns.
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Power Your Advertising with Dynamic Ads
Learn what dynamic ads are and how they can help you achieve business goals. Explore different creative formats to deliver relevant, personalized ads to your audience.
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Build a Business Presence on Social Media
This lesson explores the value of having a business presence on social media. You will learn how to create a customer persona that attracts a quality audience on Facebook and Instagram.