Understand Page Insights
Want to better understand your customers? With Facebook Page Insights, you're one click away from understanding who your customers are, how they interact with your page, and which posts drive the most engagement.
All Activities
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Taylor Graham, Shopify
Taylor helps brick & mortar businesses blur the lines between online and in-person commerce so they can become future-proof. She's a Product Marketer for Shopify Retail, working closely with the product teams to build innovative, easy-to-use solutions that help businesses...
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The Power of a Mission-Led Business, Hosted by Sheryl Sandberg with Jeff and Pam Blair
A clear brand purpose can build resiliency and help your business emerge stronger than ever. Facebook’s Sheryl Sandberg joins Jeff and Pam Blair, founders of Eyeseeme—an African-American children’s bookstore—for a lively discussion on how their...
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Training Classes
Free digital marketing classes that can help you grow your business on Facebook and Instagram
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Ita Reyes, Ita Yoga Studio
Carolyn Everson is Vice President, Global Business Group at Facebook, where she leads the company’s relationships with top marketers and agencies. Carolyn oversees a team of regional leaders and the teams focused on global partnerships, global agencies and Facebook’s Creative...
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Back to Better: Five Strategies to Boost Sales with Taylor Graham
In the past few months, small business retailers have experienced decades of change. If you own a physical store, an online business—or both—you’ve likely had to pivot quickly to keep your business going. In this session, discover 5 quick strategies...
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Ricardo Roberts, Bien
Ricardo was born in the Voz Andes Hospital in Quito, Ecuador. At the time, his American father was a Peace Corps volunteer, and his Ecuadorian mother was the director of an orphanage. In the early ’80s, the young family eventually...
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Unsung Heroes: Me & the Bees Lemonade
Often positive change happens because of the extraordinary effort of ordinary people. Here we hear the stories of visionary individuals who dared to move the world to a better place.
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Erik Day, Dell Technologies
Erik Day is the head of Dell Technologies Small Business division in North America, driving initiatives that support the company’s goals around helping entrepreneurs scale and prosper. Day has been at Dell Technologies for more than 20 years and has...
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Nada Stirratt, Facebook
Nada Stirratt is VP, North America at Facebook where she leads partnerships with the largest brands and agencies across both the US and Canada. Her team supports all of Facebook’s offerings including Instagram, Messenger, WhatsApp, and Marketplace.
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José Andrés, World Central Kitchen
Named one of Time’s “100 Most Influential People” in both 2012 and 2018 and awarded “Outstanding Chef” and "Humanitarian of the Year" by the James Beard Foundation, José Andrés is an internationally-recognized culinary innovator, author, educator, television personality, humanitarian, and...
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Build Your Audience Using Facebook Pixel
The Facebook pixel lets you measure, optimize and build advertising audiences that visit your website from Facebook, Instagram, Messenger or Audience Network ads. Learn how to setup and utilize the Facebook pixel on your business website.
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Getting Creative With Your Mobile Phone
Learn how to plan and create ads and posts using your mobile phone. Experience with Facebook or Instagram advertising is not required for this session.
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How to Create Engaging Posts
Learn how to craft Business Page Posts that inform, entertain, and engage people as well as drive business results.
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Anna Glass, Dance Theatre of Harlem
Anna Glass has been involved in the performing arts as both an artist and arts administrator for over twenty-five years. She currently serves as the Executive Director of the Dance Theatre of Harlem where she co-launched, with Artistic Director Virginia...
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Making the Most of Your Visual Identity
Learn about the importance of creating a distinctive visual look and feel and how this can help make your marketing more effective, impactful, and memorable.
