Stronger performance with the Conversions API
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
Learn how to use the Pixel and the Conversions API to share data from customer actions and optimize advertising strategies.
Learn about the purpose and use cases of the WhatsApp Business Platform, and the benefits of using the cloud-hosted version of the API.
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
Facebook Live Online Events to broadcast a live event on Facebook Live, Messenger Rooms or by sharing a streaming link. Follow along as Tyler Simpson shares how creators can get started with Live Online events.
This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...
In this course, you will learn how to use Facebook Reels and Instagram Reels to create short, entertaining videos that help people discover your brand. You will also learn how to create ads for Reels ads and how to incorporate...
In this course, we will explore how to formulate a hypothesis and how to select a measurement approach that suits your business needs.
Learn more about data usage and collection in the ads ecosystem.
Learn how to use aggregated data to measure the impact of your marketing by geography with the GeoLift solution.
In this course, you'll learn how to set up a campaign in Meta Ads Manager and you'll explore the difference between campaigns, ad sets and ads.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
In this course, you will learn how to create a measurement portfolio that includes the right tools and solutions to answer key business questions.
Learn how to use advanced matching for websites to optimize ad campaigns and protect customer privacy.
Learn how to troubleshoot and resolve issues that may arise during the setup process for the WhatsApp Business Platform and after its implementation.
Learn the purpose and benefits of the Meta Conversions API and how to select an integration option and implementation approach for an advertiser.
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
Learn how to design ad creative for each stage of the marketing funnel and connect with your audience in an authentic way.
This lesson covers how the Conversions API helps advertisers establish a more reliable data connection that leads to improved marketing campaign performance. Participants will explore the considerations for determining which integration option meets their needs and learn best practices for...
Meet with the Meta Blueprint team to learn all about our Meta Certification program. Ask questions about our family of apps and services, topics in our certification exams and the process from start to finish during this session. Media...
Learn to use Audience Network to maximize revenue through bidding.