Proposing a campaign budget
Learn how to create a budget for auction and reservation buying types.
Learn how to create a budget for auction and reservation buying types.
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
Learn about the embedded signup process and how to manage lines of credit with onboarded clients.
Learn how to create and maintain a Page, build an audience and implement best practices for posting on Facebook.
Learn how to use Robyn to build marketing mix models that are fast and accessible.
Learn how to use Advantage+ catalog ads to dynamically deliver personalized ads and product recommendations to customers.
Learn how to track customer actions using data sources such as the Meta Pixel, Facebook SDK and Conversions API.
Create a strong foundation from which to seize the best growth opportunities. Find out how the hockey sticks and base system can help you build your startup.
Learn how you can use app events to improve your ads audience, optimization and measurement.
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
Learn how to find news stories on Facebook and Instagram, monitor top performing content, analyse your performance and develop your posting strategy.
Learn how data from the Meta Pixel, Conversions API and Facebook SDK can provide insights to reach people with relevant ads.
This training is designed to help advertisers get the most out of Meta Business Messaging. It introduces Inbox in Meta Business Suite, explains how to set up and optimize ads that click to Messenger, and outlines how advertisers can...
Learn how to set up and directly implement Meta Conversions API.
Learn how to use template analytics to help gain insights for marketing automation, customer insights and revenue optimization.
This course explores Advantage+ app campaigns and how these campaigns can help grow mobile app audiences. You’ll also discover how to implement Advantage+ app campaigns and discover strategies to help campaigns succeed. This content includes an overview of Advantage+ app...
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
Get your products in front of people who love to shop with Instagram Shopping. In this workshop, we’ll cover the various features available on Instagram Shopping and how you can set up an account for your business. Learn how to...
This course provides context on the creator marketing landscape, an overview of Instagram’s creator marketplace and best practices for collaborating with creators.
This training covers the AI tools within Meta Advantage+, including the end-to-end campaign solutions of Advantage+ sales, app and leads campaigns. You’ll also learn the tools in 5 categories of Advantage+ single-step solutions that use AI to automate parts of...
This course provides an overview of how to bring a business online with the WhatsApp Business app.
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
Discover online webinars from Meta Blueprint which can help grow your business.
This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...