Turbocharge Reels for Optimal Production and Performance - Automation/Gen AI Tooling, Partners and Creative Guidance

Be at the forefront to learn about the latest and greatest tooling (including Gen AI) to efficienctly produce Reels that deliver on your business goals.

The Reels opportunity:
- Reels are reshared over 4.5 billion times a day

- More than 4 million advertisers are now using at least one of our generative AI ad creative tools every month

- Adding 9:16 video creative with sound on, in safe zones, with at least one additional creative element (human presence, text sticker overlays, voice over, lo-fi content, or a ‘hook’ in the first few seconds) to the existing creatives in direct response campaigns led to a 16% improvement in CPA, 13% higher ROAs, 29% higher CVR and 11% higher reach across Reels, Feed, and Stories.

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