All Activities

What Is a Brand?

This lesson teaches you why a brand is important for your business.

• Duration 5m
• Rating 4.3
• Beginner

Create a Social Media Map for Your Business

This lesson teaches you how to develop a social media plan.

• Duration 6m
• Rating 5.0
• Beginner

Stay Connected with Your Customers Online Overview

Learn how to create an online presence and connect with your customers.

• Duration 16m
• Rating 4.7
• Beginner

Our Commitment to Authenticity and Transparency

Learn about the commitment Facebook has made to authenticity and transparency.

• Duration 3m
• Rating 3.0
• Intermediate

Measure the Creative Impact of Ads

This lesson explains the importance of incorporating quality creative in your ad campaigns.

• Duration 5m
• Rating 5.0
• Beginner

Engage with People and Build an Audience Overview

This overview outlines ways to interact with your audience.

• Duration 9m
• Rating 5.0
• Beginner

Why SMART Goals Matter

Learn about SMART goals and how they can be applied to your business. ='Master Data'!E7

• Duration 3m
• Rating 5.0
• Beginner

Understand the Customer Journey

Learn about the importance of the customer journey.

• Duration 3m
• Rating 4.6
• Beginner

Create Social Media Content

This lesson teaches you how to create content with different tips and tricks.

• Duration 3m
• Rating 4.5
• Beginner

The Ad Review Process, Ad Library and Placements

Learn about the Facebook ad review process, the Ad Library and placements for ads about social issues, elections or politics.

• Duration 3m
• Rating 4.3
• Intermediate

Plan Your Social Media Content

This lesson teaches you how to create a content plan for your social media to engage with your audience regularly.

• Duration 5m
• Rating 4.4
• Beginner

Map Your Customers' Journey

Learn how to apply the customer journey to your business online.

• Duration 5m
• Rating 5.0
• Beginner

Knowledge Check

This assessment tests your knowledge of paid online events.

• Duration 10m
• Rating 4.0
• Beginner

Future-proof your advertising with additional tools

In this lesson discover ways to gather customer interactions on Facebook with tools such as lead ads or ads that click to messages.

• Duration 5m
• Rating 5.0
• Intermediate

Knowledge Check

This assessment tests your knowledge of using Facebook Stars for your video content and live broadcasts.

• Duration 5m
• Rating 5.0
• Intermediate

Knowledge check

Take this quiz to assess your knowledge on creating ads with Ads Manager.

• Duration 5m
• Rating 4.8
• Beginner

Understand the Social Media Landscape

This lesson teaches you how to identify your target audience for your social media channel.

• Duration 5m
• Rating 4.7
• Beginner

Assess the impact of reduced customer visibility

Identify the impact the changes in data sharing may have on Facebook business tools for targeting, optimization and measurement.

• Duration 5m
• Rating 5.0
• Intermediate

Attract an Audience on Social Media Overview

This overview outlines ways to attract your ideal audience online.

• Duration 13m
• Rating 4.5
• Beginner

Introduction to the evolving ads ecosystem

Learn about three key evolutions in the advertising ecosystem and their implications for advertisers.

• Duration 10m
• Rating 5.0
• Intermediate

Adherence to Our Community Standards

Learn how you can adhere to Facebook Community Standards and Advertising Policies.

• Duration 3m
• Rating 4.8
• Intermediate

Create SMART Marketing Goals for Your Business

Learn how to create SMART goals and keep track of your progress.='Master Data'!E8

• Duration 5m
• Rating 5.0
• Beginner

Course Overview: Manage Facebook and Instagram Content with Creator Studio

Course Overview: This course prepares you to use Creator Studio to post, manage and measure content across your Facebook and Instagram accounts.

• Duration 30m
• Rating 4.8
• Beginner

Meta Policy for Ads About Social Issues, Elections or Politics

Learn about Facebook policies for ads about social issues, elections or politics.

• Duration 5m
• Rating 4.7
• Intermediate