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78 results returned

  • Ad agencies and Conversions API

    Create effective ads for clients with more reliable measurement through the Conversions API. Here’s what we’ll cover during the webinar: - The power of using the Conversions API and Meta pixel together.- Conversions API setup options, including a solution just...

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  • Turn a brief into effective ad creative

    Explore ways to write briefs that inspire and guide agency teams to create successful campaigns. This workshop gives you an opportunity to practice writing strong business and campaign objectives, define a relevant audience, choose metrics and select appropriate deliverables. Don't...

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  • Maximize In-Store Sales With Omnichannel Marketing Strategies

    This course explores how the Meta Discovery Commerce system helps enable omnichannel marketing, and how advertisers can use store solutions to create seamless online to in-store experiences to increase in-store sales. This course also discusses how to measure the impact...

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  • Improve Lead Quality with Conversions API for CRM

    Join our free webinar to learn about Conversions API (CAPI) for CRM, a new tool that can help you find better-quality leads. You’ll hear from Meta’s top experts, who will share: How CAPI for CRM can help your business reduce...

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  • Upgrade your advertising with Advantage+ catalog ads

    Learn what Advantage+ catalog ads are and how they can help you achieve your business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting up your Advantage+ catalog ads...

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    • Rating 5.0

  • Find high-quality leads this spring

    Last year, Meta saw 18.9% growth for lead ad submissions during the 2nd quarter*. Register for our free webinar to learn how our improved features can help you get better quality leads this spring. *Source: Year-over-year analysis of over 500M...

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  • Optimize and Troubleshoot the Meta Pixel

    This virtual training helps you set up and implement custom conversions, so you can optimize your ads for people who are most likely to convert. It also explores common issues that may prevent your pixel from sending accurate data. Lastly,...

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  • Use App Events to Target, Optimize and Measure

    This training helps advertisers understand the business value of app event solutions. Learners will be able to identify the right solution for their business needs and outline the implementation process. Don't see any events here? Be sure to log into...

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  • Troubleshoot catalog for Advantage+ catalog ads

    This training helps you troubleshoot a catalog for Advantage+ catalog ads so you can diagnose and address issues that may occur. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log...

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  • Adapt to the Evolving Ads Ecosystem

    People prefer personalized ad experiences, however they also have greater expectations for data control and transparency. This training helps you to understand how the ads ecosystem is changing, how this might impact your current advertising practices and how to...

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  • Succeed with Meta technologies during mega sale events

    Every year, shoppers look forward to mega sale events that occur on major holidays and events across the globe. This course helps advertising professionals discover how they can reach people across Meta technologies and increase sales during these shopping seasons....

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  • Shorten the Path from Discovery to Purchase

    In this day and age, consumers expect to get exactly what they want,​ exactly when they want it.​ To meet this expectation, brands need to build full funnel experiences that anticipate people’s needs. In this training, you’ll learn how...

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    • Rating 4.8

  • Facebook’s Business Tools for Offline Conversions

    Learn about Facebook’s business tools for offline conversions. Specifically, you’ll learn how to bridge the measurement gap between your online and offline conversions, how to build offline audiences and creative best practices in using the Store Traffic Objective. Don't see...

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    • Rating 5.0

  • Creative Strategy Bundle

    Develop creative advertising strategies on Facebook, Instagram and Messenger for brands with these three creative topics: Create for a Mobile World, Good Brief to Great Creative, and Measure Creative Impact

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  • Facebook Advertising Policies

    In this course we will learn about Facebook advertising policies and their purpose. We also explain our review process and the common reasons why ads may be rejected. This includes an explanation of the differences between restricted and prohibited content,...

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    • Rating 5.0

  • Understanding and Implementing the Facebook Pixel

    Learn how implementing the Facebook pixel can help you measure and drive business outcomes. In this session you’ll be using a real website to practice implementing the pixel without the help of a developer. Additionally, you’ll be implementing standard...

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